Strategy development and implementation for businesses with market leading or new products and services:
Developing and implementing digital solutions to help organiastions gain competitive advantage via omni channel marketing. Rapid situational analysis, tactical solutions development and operations planning. Fast track your digital transformation and achieve rapid growth of your business.
If you are considering first party data marketing, building a CX strategy, updating you digital platforms, or planning a digital development project, contact David to discuss your challenges and goals.
Projects include: marketing strategy development, eCommerce store design and development, website development and management, mobile and voice app development, CRM configuration and management, CDP data unification and audience segmentation, eDM automation and configuration, content creation and management.
Solving business problems through business process design, software composability, platform strategy and integrated technologies. Safely guiding Australian organistions through digital transformation. "Technology without a problem is just a toy or a game".
First party data, eCommerce and CX strategies delivered via mobile applications, websites, social media and digital media platforms. Results are ROI improvements, productivity gains and effective customer acquisition and retention.
Recent clients include: Adelaide's Finest Supermarkets - Maxima - Falls Creek - Mt Hotham - Perisher - FLRHUB - RAA - Morialta Secondary School - SRA - Adelaide Fringe - Flinders University - MBL Food Services - Land Services SA - Link SA and Southlink - NT Health - Darwin Festival
Accelerating growth, by building creative technical solutions, to solve business problems. Management of team including graphic designers, project managers and web developers.
Past clients include: Foodland - Lot 14 - Adelaide Venue Management - SA Pathology - Lawsons - Land Services SA - Wirra Wirra Wines - Barrister’s Block Wines - Lloyd Bros Wines
Twenty Questions - The Eco Friendly Emporium, is a lifestyle products brand and online shop and mobile retail store. The brand is built around responsible sourcing, low carbon footprint operations and carbon neutral logistics. Products are a mixture of washable recycled paper and woven bags, hand braided textiles and handmade timber wearables.
The Twenty Questions business model, processes and strategies are replicable and offered by David as part of an eCommerce solution. Businesses needing to diversify their income streams or develop an online retail presence can access David's services to extend their capabilities and move quickly towards an online presence.
Developing business solutions to aid Governments and businesses extend product and service delivery via Voice Experience (VX) and the 'Internet Of Things' (IoT).
An Adelaide based team of digital specialists delivering, eCommerce store design and development, voice agent development, and new product development of digital applications that meet the needs of consumers, businesses, governments and communities.
This role is responsible for innovation, strategic planning and integration of digital marketing technologies across multiple platforms including Gartner’s Magic Quadrant leaders Sitecore and Adobe Marketing Cloud. The foundation of Pyatt’s success in this role is the acquisition of product knowledge, sophisticated strategic planning processes, a deep understanding of marketing technology solutions, digital marketing best practices and project management delivery.
Working with a team of digital marketing, design, campaign management and web development specialist, outputs include consumer marketing websites and apps, international and award winning digital marketing campaigns. Platform redevelopment programs have been strategically planned and successfully delivered, on time - on budget. Ongoing cost savings, waste reduction and performance improvements have achieved massive returns and efficiencies over time.
Acting as a trusted adviser to the organisation and tourism industry the need to introduce new ideas, gain buy in from multiple stakeholders and drive change is a significant part of the role. Well-honed skills in presentation, communication and relationships management have been developed and are tested on a weekly basis.
A performance improvement, advisory, relationships management and strategic planning role with a global marketing focus.
Performance Improvement
Improvement of project and campaign performance by using digital technologies and new marketing practices to support organisational priorities and deliver strategic plan.
Advisory Trusted advisor to internal business units, other government agencies and tourism industry organisations and businesses in the marketing and digital development fields. Recent external projects include: The Adelaide Convention Bureau, Riverland Tourism and Ringbalin River Spirit Ceremony.
Relationships Management Management of stakeholder relationships in the digital marketing field and of the tourism industry funding program: the Digital Innovation Development Program (DIDP).
Strategic Planning Research and planning for the selection and integration of digital technologies and new marketing practices into national and intrastate advertising campaigns.
International Marketing State representative on the National Online Strategy Committee (NOSC), comprising of representatives from state and federal government tourism organisations.
An operations management and advisory role. Building and managing a high performance team of digital marketing specialists including: content managers, database managers, copywriters, web developers and social media managers. Service delivery to stakeholders.
Management of organisational and production budgets, stakeholder relationships and implementation of strategic plans. Negotiation of supplier contracts and agreements.
Primary responsibilities were to create and implement online content to support broader marketing activities. Additional duties included:
A marketing consultancy servicing sectors of, the regional South Australian property development and real estate industries. Campaigns achieved $0.9b in property sales. Achievements include campaign management of Adelaide’s first private home sale in the $5m+ category.
Marketing promotions consultancy. New product design, graphic design, copy writing, website design, desktop publishing services. Extensive experience in B2B and B2C advertising, promotions campaigns.
New product design and market development. Pre-commercialisation demonstration and preparation for sale of a Biotech wastewater treatment system for primary industries in Asia and the Pacific Rim.
Positions as sales representative, cook, hospitality duty manager, storeman and driver